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Moroccanoil Treatment Special Edition: If You Know, You Know



Moroccanoil Treatment

The iconic product that pioneered oil-infused haircare has a fresh new look for a limited time only. To celebrate its position as the #1 Hair Care Oil in the US,* the Moroccanoil Treatment Special Edition is available this March/April 2023 with custom artwork. Pass it on!



The Moroccanoil brand was originally built by word-of-mouth for this revolutionary product, which makes hair smooth and manageable, fights frizz, and increases shine up to 118%.** In the last 10 years, Moroccanoil Treatment has grown from a stylist’s secret to a global consumer obsession sold in over 80 countries around the world.



Joining forces with acclaimed artist Asia Pietrzyk, Moroccanoil has created vibrant artwork for the special-edition bottle, depicting women sharing their favorite beauty secret. It brings alive the message that people who know Moroccanoil Treatment love it and can’t wait to “pass it on” to their friends.


If you know, you know!



“Moroccanoil Treatment is what launched our brand years ago, and we are excited to bring new life to the packaging and engage new customers who haven’t used this incredible product before,” says Moroccanoil co‑founder Carmen Tal. “This is one of the biggest campaigns we’ve launched, highlighting the core of the brand and reaching new customers in new ways.”



Moroccanoil Treatment Original:

  • Infused with antioxidant-rich argan oil and shine-boosting vitamins.

  • Can be used as a conditioning, styling, and finishing tool.

  • Leaves hair nourished, manageable, and smooth.

  • Speeds up blow-dry time.

  • Just one application increases shine up to 118%.**


Moroccanoil Treatment Light:

  • Specifically formulated for the delicate needs of light-colored and fine hair.

  • Infused with antioxidant-rich argan oil and shine-boosting vitamins.

  • Can be used as a conditioning, styling, and finishing tool.

  • Leaves hair nourished, manageable, and smooth.

  • Speeds up blow-dry time.

  • Just one application increases shine up to 118%**

*Source: The NPD Group/U.S. Prestige Beauty Total Measured Market, Hair Care Product Sales, Annual 2021.

**Just one application of Moroccanoil Treatment increases shine up to 118%, according to an independent study.



How to Use:

  • Apply 1–2 pumps of Moroccanoil Treatment to clean, towel-dried hair, from mid-length to ends. Blow-dry or let dry naturally.

  • Apply on dry hair to tame flyaways, condition split ends, and smooth hair.



About Moroccanoil


Inspired by the Mediterranean, the Moroccanoil brand comes to life through our iconic turquoise and signature fragrance, for an exotic experience that transports the senses. Our first product, the original Moroccanoil Treatment, pioneered oil-infused haircare and created the worldwide buzz on argan oil. At the heart of our brand is the stylist community that continues to inspire us to create effective and easy-to-use products.


And today, our goal remains unchanged: to continue pioneering innovation in beauty, while continuing to use our platform to make a difference. Moroccanoil hair and body products are available in over 80 countries worldwide.



Visit us at moroccanoil.com/za. For daily inspiration, follow @moroccanoil_za on Instagram; subscribe to our beauty tutorials on YouTube, and find us on Facebook @moroccanoil.


For more information, please contact:


Sales: Stacey-Lee Gerber

Tel: 061 908 3369


Marketing: Derynne Klaver

Tel: 011 305 1600



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