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Graceful Giving: Embracing 25 Years of Beauty in Ibiza with milk_shake

z.one concept™ with its brands milk_shake®, simply zen and DEPOT®, has set an incredible GUINNESS WORLD RECORDS™ for “Most people styling hair simultaneously” in Ibiza with 479 hairstylists from all over the world



On October 7 and 8, z.one concept™, along with its brands milk_shake®, simply zen, and DEPOT®, celebrated 25 years of activity with Graceful Giving: Embracing 25 Years of Beauty in Ibiza, an extraordinary event that transformed the traditional hair show into an experience centred around hairstylists.



On the evening of October 8, z.one concept™ took over Paseo Vara de Rey in the heart of Ibiza with a 348-metre hair beauty station, the largest ever created.

 

Over 600 hairstylists provided unique looks and an unprecedented experience to over 1,500 city inhabitants.


This event set a new GUINNESS WORLD RECORDS for “Most people styling hair simultaneously” which was officially awarded by the judge and her staff at the event.

 


Graceful Giving: Embracing 25 Years of Beauty in Ibiza was an event that celebrated the universal beauty inherent in each individual. It provided an opportunity to connect and share with the island of Ibiza, especially this year, which marks Ibiza’s 25th anniversary as a UNESCO World Heritage Site.

 

 z.one concept™, along with its brands milk_shake®, simply zen, and DEPOT®, orchestrated a remarkable event that will forever be etched in the memories of all who were in attendance. The event beautifully showcased the shared values of hairstylists from around the world who came together in Ibiza for this extraordinary experience.

 


We are incredibly proud to share that milk_shake®️ South Africa and Namibia were part of this monumental achievement. Our stylists from South Africa proudly contributed to this record-breaking event, standing alongside the global hairstyling community to create something truly unforgettable.


ABOUT z.one concept™

z.one concept™, a member of the BEAUTYNOVA Group since 2020, stands as an Italian company leading the way in the professional hair fashion sector, both nationally and internationally. The company is defined by its unwavering commitment to quality, innovation, creativity, and staying ahead of trends.

 

ABOUT milk_shake®

milk_shake® offers a range of professional haircare products that are dedicated to celebrating simple, joyful, and spontaneous beauty. These products are enriched with natural ingredients such as milk proteins and fruit extracts. Their luxurious textures are velvety and smooth, and they exude a delightful aroma of milk, sugar, and fruit, making the haircare routine an irresistible sensory experience.


milk_shake® is committed to developing top-quality formulas that cater to diverse hair types, including curly, straight, and wavy hair, natural and dyed hair, as well as damaged and dry hair or oily scalps. The brand has a product line tailored to meet every specific need, each harnessing the beneficial properties of precious natural ingredients.

 

ABOUT simply zen

Simply zen focuses on promoting the overall well-being of the scalp, hair, body, and the environment through high-performance formulas enriched with natural ingredients. Each product and treatment is carefully designed to harness the power of natural active ingredients, combined with cutting-edge technologies, to deliver exceptional results that enhance health and beauty for all hair types.

 

ABOUT DEPOT®

DEPOT® is a professional brand specialising in men’s grooming, offering an extensive range of high-quality products for beard and hair care. Their product line includes specially formulated solutions for hair maintenance, shaving, and beard care, as well as body products, personal and room fragrances, exclusive treatments and grooming rituals designed to deliver a luxurious experience at home as well as at the barbershop.

 



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