Seven trend-driven looks from Ladine’s newest collection, to inspire you and your clients.
Modern Twist
Classic Hollywood glam! A hairdo reminiscent of the 1940s easy as 1,2,3.
FORMULA
• Apply warm water to prepare the hair for shampooing.
• Cleanse the hair with Ladine Deep Cleansing Shampoo twice (use 5ml and rinse out with warm water and then repeat the same process again).
• After shampooing, blot dry the hair and apply 5ml of Ladine Conditioning Blow-Dry Lotion and massage into the hair. Follow this with a blow-wave.
• Use Ladine Scalp Treatment to base the scalp, massage onto the scalp.
• Now apply 2 drops of Ladine Silicone Serum into the palm of your hands, rub it in and massage into the hair. Then use the curling iron at 220 degrees to flat iron the hair straight.
• Use a paddle brush to create a path / sectioning off on the left-hand side / Parietal Ridge area of your client, leaving more volume and length to the right-hand side.
• On the shorter left-hand section, hold and twist flip the hair upwards towards the back of the ear and push it flat to the nape area – use a gripping pin to hold down and blend this section with the back straightened part of the hair.
• Working on the right hand, lengthier side of the hair, twist flip the hair upwards a little bit higher than the left section and with the gripping pin, pin hold and blend this section with the back straightened part of the hair.
• Finish it off with Ladine’s Brazil Nut Oil to remove static and to add shine.
Glam Curl
We’re excited to see all of the 1920s-inspired beauty looks surface again. Defined by its distinct finger wave pattern, this ’20s hairstyle looks stunning on both short and long-haired ladies. We love how this look has evolved throughout the years, as stars like Nicole Richie and Rihanna have sported the sophisticated hair do on the red carpet.
FORMULA
• Start off with a thorough hair analysis and consultation.
• Base the scalp and hairline area with Barrier Lotion for scalp and hair line protection.
• Apply 5ml of PreFix on the hair from root to tip to protect the hair cuticles and prevent chemical damage.
• Commence with a relaxer service using Ladine Relaxertec relaxer for the recommended period of time according to manufacturer’s standards, using the strength suitable for your client (Young & Gentle, Regular or Super).
• Rinse the chemical relaxer with lukewarm water for 10 minutes and then blot-dry the hair.
• Apply Ladine BioComplex and leave on for 5 minutes. Rinse off with lukewarm water.
• Now use 5ml of Ladine’s Neutralizing Shampoo to close the cuticles and cleanse the hair.
• Rinse out with warm water and repeat the same process again if needed. Blot-dry the hair and trim split-ends.
• Now apply 5ml of Shape and Style Foam on the hair from the forehead moving back – creating finger wave patterns. Repeat the same process right through to the back of the head.
• When finished sculpting/shaping with finger waves, put the hair under a hood dryer to fix the finger waves into place.
• When dry… your client is good to go.
Raven Bob
The classic bob never fades out of fashion. It’s fashionable, stylish and super sexy. Short bob hairstyles are a great pick for women of all ages.
FORMULA
• Apply warm water to prepare the hair for shampooing.
• Cleanse the hair with Ladine Deep Cleansing Shampoo twice (use 5ml and rinse out with warm water and then repeat the same process again).
• Now apply Hair Repair Treatment to the hair, cover the hair with a shower cap and leave it on for 15 minutes under the hood dryer to restore the hair’s protein and moisture. After 15 minutes rinse out with warm water and blot-dry.
• Apply 5ml of Conditioning Blow-Dry Lotion and massage into the hair. Blow-wave the hair.
• Now add hair extensions (100% human hair) for added volume and body. Use a bonding technique (hair glue) to bond the hair extensions to the hair. Create small sections in the hair by guiding the hair extensions horizontally in a half-moon method.
• When done with the bonding, base the scalp with Ladine Nutri-E for scalp nourishment.
• Apply 2 drops of Ladine Silicone Serum into the palm of your hands and massage into the hair, then use the curling iron at 220 degrees to iron the hair into a thick curl formation. Brush the hair thereafter.
• Use a pair of scissors and a cutting comb, carefully cut and shape the hair into a Raven Bob.
• Using a styling comb, finish the shape and look by brushing through Brazil Nut Oil for added shine.
It’s a Curl Thing
This bold half pinned, half straightened look takes away from inspiring styles of the ’70s. A great face framing hairdo that balances a bouncy textured look along with beautifully straightened hair.
FORMULA
• Start off with a thorough hair analysis and consultation.
• Base the scalp and hairline area with Barrier Lotion for scalp and hair line protection.
• Apply 5ml of PreFix on the hair from root to tip to protect the hair cuticles and prevent chemical damage.
• Commence with a relaxer service using Ladine Relaxertec relaxer for the recommended period of time according to manufacturer’s standards, using the strength suitable for your client (Young & Gentle, Regular or Super). Rinse.
• Follow this with an application of Ladine’s Neutralizing Shampoo to neutralize the alkalinity of the hair. This will also remove all traces of chemicals from the relaxer service that was done. The Neutralizing Shampoo contains Chamomile that refreshes and helps soothe scalp irritation and itching after a chemical service. Repeat with a second cleanse for optimal results. Rinse.
• Blow-dry the hair with a small application of Ladine’s Conditioning Blow-Dry Lotion.
• Apply extensions and weave into natural hair, if extra length and volume is desired (optional).
• Apply Ladine’s Brazil Nut Oil serum to the hair and begin curling the hair, keeping loose waves toward the ends and tighter curls toward the mid-length.
• Finish it off with an application of Ladine’s Braids & Weaves At Root Treatment to the hairline and exposed scalp area for added scalp protection and hair vitality.
Bantu Rock
From baby bangs to boxer braids, ’90s hairstyles have been making a comeback like no other! It’s no surprise then that bantu knots are sweeping across Instagram like a contagious ’90s hairstyling addiction!
FORMULA
• Start off with a thorough hair analysis and consultation.
• Commence with cleansing clients’ hair with Natural Therapy 4 in 1 Shampoo. Repeat if necessary. Rinse.
• After washing the hair, separate the nape and sides into four parts, leaving the top and crown area voluminous. Apply small amounts of Mould Dreads and Shape & Style Foam on the hair that has been sectioned and then gently comb through each section with a Denman brush or a similar brush.
• Combing each section through and tying it back up, part each section according to the amount of bantu knots you’d like in each one.
• Apply perm rods to the top and crown area.
• Leave under the hood dryer to set the hair shape. Remove rods when satisfied.
• Apply a small amount of Brazil Nut Oil for added shine on the top and crown area and you are good to go.
Royal Wave
The afro will never cease to show its face. Ladine transforms the ‘fro with a regal appeal for the ambitious, strong and proudly natural afro girl.
FORMULA
• Start off with a thorough hair analysis and consultation.
• Commence with a relaxer service using Ladine Relaxertec for the recommended period per manufacturer’s standards, using the strength suitable for your client (Young & Gentle, Regular or Super). Rinse.
• Apply 8 pumps of OSCO Shape & Style Foam into your clients’ hair, depending on the length of hair of course. Shape & Style offers a flexible styling – quick-drying non-sticky formula with UV fi lter and heat protection for styling with hot tools – ideal for this up-style.
• Using the two-comb brushing technique, up-style the hair to be as voluminous and upright as possible, in the shape of a crown essentially. Whilst combing up, shape the front of your client’s hair with a wave – feel free to add more Shape & Style Foam to better defi ne the shape if needed.
• Put your client’s hair under the hood dryer to set hair shape until satisfied.
Nubian Queen
An incredibly beautiful and abundantly elegant African woman that is the envy of all women. Nubian Queens are friends, lovers, and the mothers of civilization.
FORMULA
• Start off with a thorough hair analysis and consultation.
• Cleanse the hair with Natural Therapy 4 in 1 Shampoo (includes Argan Oil). Cleanse the hair a second time if necessary. This will detangle, moisturise and condition the hair, leaving it naturally beautiful.
• Follow this up with an application of Ladine’s Hair Softener. Curly hair is naturally hard. Hair Softener is the ultimate leave-in conditioner, leaving hair super soft, manageable and full of shine.
• Blow-dry the hair.
• Apply extensions and weave into natural hair, if extra length and volume is desired (optional).
• Use a small application of Mould Dreads, massage into the palm of your hands and evenly distribute product onto the sides of your client’s head to flatten this area of hair. Section the sides into three parts, leaving the top natural and full of volume. Reapply Mould Dreads over the sides where the parting has been placed to further flatten and shape the sides.
• Pin the natural voluminous hair at the top of the head into three or more buns in a mohawk fashion.
• Add a small amount of Silicone Serum and gently apply onto the surface of the buns for extra shine.
Click HERE to learn more about each look and how to recreate the looks.
